Well-targeted direct marketing activities
Mailing of 300,000 invitation cards including detailed information on the program of the conferences and events (based on targeted files).
Visitor e-newsletters (database with 90,000 contacts).
Sending of electronic badges to the visitors to the previous shows.
A large-scale Media Plan
More than 145 press advertisements in 40 magazines in order to reach more than 300,000 readers over the months leading up to the event.
This system is reinforced by online communications with the presence of banners on more than 30 websites and selected press newsletters in France and abroad as well as invitation inserts in various magazines.
Press Relations
Circulation of several press releases to French and foreign specialist journalists, a new product preview guide, press kit with new products distributed at the show.
Through these initiatives and the reputation of the show and its exhibitors, many newspapers report on the event and the current market developments, as much in terms of products and companies as in terms of previews and reports.
The Website
You can get live information about the show all year long at: www.cien-expo.com
You can follow the development of the event, stay abreast of conference and event programs, view the list of exhibitors, visit their websites.
The website allows visitors to plan their visit to the show thanks to the floor plan and the exhibitor list, to request their badge and view new products. |
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The Chairman's message
Product list
Visitor Profile
Download the exhibition brochure
The Chairman's message :
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"
Electronics and digital technology are together today the keys to France's economic development and drivers also of innovation in all sectors, whether industrial or service. They will provide the technologies to meet those societal needs that offer as well future market opportunities: telehealth, energy efficiency, "smart grid," electric vehicles and intelligent roads, safety, defense, space and aeronautics...
The recent debate surrounding the French national "Grand Emprunt" and the Etats Généraux de l'Industrie (special assemblies on industry) has demonstrated the role our industry plays, both one of structuring and as a driving force.
France has and maintains strong companies of all sizes (large groups, medium-sized companies, SMEs) that innovate, compete and develop in international markets. What our sector lacks is a major trade show that is both a Forum for political and strategic thinking on French, European and global levels and a practical and commercial meeting point between customers and a dynamic ecosystem.
The electronic and numeric industry exhibition will strive to be this annual meeting point that will, during three days, bring together all those involved (production equipment manufacturers, components and subassemblies, electronics manufacturing, electronic measurement, engineering and design consultancies, distribution, universities, engineering schools, financing, competitiveness clusters, laboratories and more...) to debate, exchange, decide, make contacts and move forward collectively! This is our ambition and our road map. We are counting on you. "
Pierre GATTAZ
President of FIEEC (French Federation of Electrical, Electronics and Communications Industries)
Chairman of CIEN
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Product list:
PRODUCTION EQUIPMENT
• Component manufacturing
• Component assembly: positioning, brazing, products and consumables
• Control and production testing systems
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ELECTRONIC MEASUREMENT
• Electronic measurement instrumentation
• Equipment & Software
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COMPONENTS & SUBASSEMBLIES
• Active components
• Passive components
• Hyperfrequencies
• Integrated electronic systems
• Cabling and wiring
• Distribution
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ELECTRONICS-RELATED SERVICES
• Training
• Consulting
• Waste treatment
• Software: ERP, EDI, CAD/CADD...
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ELECTRONICS MANUFACTURING
• Design, Industrialization, Purchasing
• Manufacturing and testing
• Hyperfrequencies
• Integration and Supply Chain
• Maintenance and reconditioning
• Manufacturing-related services
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RESEARCH, INNOVATION
• Engineering and Design firms
• Competitiveness Clusters
• Laboratories
• Schools and Universities
PRESSE
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Visitor Profile:
| MAIN BUSINESS SECTORS |
| Industrial electronics |
33% |
| Telecommunications |
18% |
| Space, Aeronautics |
8% |
| Military, defense |
7%
|
| Consumer electronics |
6% |
| Measurement, instrumentation |
5% |
| Subcontractors |
4% |
| Research, Laboratories, Research organizations |
4% |
| MAIN POSITIONS |
| Engineer, Executive |
31% |
| CEO, MD, Manager |
16% |
| Student |
14% |
| Technician, Supervisor |
12% |
| Director, Department Head· |
8% |
| MAIN DEPARTMENTS |
| R & D |
26%
|
| Sales |
18% |
| Technical, Engineering |
15% |
| General Management |
9% |
| Design |
6,5% |
| Procurement, Facilities Management |
4% |
| Production, Operations Management |
4% |
Download the exhibition brochure in french, in english |
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Next edition: 24, 25 & 26 May 2011
